Podcast Guest Appearance – “The Solarcoaster” W/ John Witchel# Podcast Guest Appearance – “The Solarcoaster” W/ John Witchel

Mitigating climate change is a race against time, requiring “[rapid, far reaching and unprecedented changes in all aspects of society](https://www.thethirdpole.net/en/climate/change-world-to-control-climate-change-say-experts/),” according to the IPCC, who says we need to [halve global emissions by 2030](https://www.ipcc.ch/2022/04/04/ipcc-ar6-wgiii-pressrelease/). But Tom Dinwoodie of Epic Institute believes that this kind of rapid change actually [*isn’t* unprecedented](https://en.wikipedia.org/wiki/History_of_the_Internet), In the past, technology like electricity, automobiles, aviation, television, computers, and the internet went from being expensive and niche to being used worldwide in just a few decades.

In this episode, the Climate Now podcast talks with Tom and John Witchel, CEO of [King Energy](https://kingenergy.psychedev.xyz/about/). Tom explains why he thinks clean energy technologies like wind and solar are on a similar path of exponential growth. John provides a ‘boots-on-the-ground’ perspective of how these renewable energy industries are changing, focusing on his company’s work of incentivizing rooftop solar installation in multi-tenant commercial buildings, He goes on to explain why the capitalistic and innovative spirit of industry might just provide the rapid and unprecedented change we so critically need.

## [**LISTEN TO THE EPISODE NOW**](https://climatenow.com/podcast/the-solarcoaster-adoption-curves-and-business-models/)

Source: [Climate Now](https://climatenow.com/)